Which Types of Signs Increase Your Sales?

Signs are an essential promotional tool in any business's marketing. Rather than getting stuck choosing between the many types of signs, you should make a decision and strengthen your brand image. Drawing on decades of experience, we share our advice on the most popular types of signs!

What Is a Sign?

A sign is something a business uses to advertise itself and give information about what it does. Signs are used for promotion, especially at entrances. They help you stand out from all the other premises around you.

For most businesses, a sign is a necessity. Very few businesses today do without one, which has made signage an industry standard. You too can have your sign designed at an affordable price so you don't fall behind other businesses.

Why Do I Need a Sign?

When you want to advertise your company, you have many options. Signs are among the most affordable of them and offer real value for money. That is why we recommend them to all our customers.

The most important thing a sign does is build trust in your brand. So it pays to have a sign made that reflects your company and your customers. It increases your visibility and helps turn passers-by into customers.

What Are the Advantages of Having a Sign?

Having a sign for your business is considered almost essential. We have made signs for many businesses over the years, and with every one we have discovered different advantages. Our years of experience have shown us the following advantages of signs:

• Signs are one of the best forms of advertising.
• Your brand's prestige grows with good sign design.
• They help make your brand and logo better known.
• You can achieve a very stylish, dynamic look.
• They are easy to live with, and you can use the same sign for many years.
• Production costs are much lower than for other advertising materials.
• There are many options, including portable, illuminated and non-illuminated signs.
• They bring in far more customers relative to their cost.

What Do Sign Colours Tell Us?

Colours play a very important role in human psychology and carry deep meanings.

Red

Red represents an appetising, bold business. It stands for passion, excitement and courage. It is used by many big brands in the entertainment sector, and it is also common in the food sector.

Yellow

Yellow, the colour of enthusiasm and positivity, is often used in the food sector. It is also popular in travel, sport and transport. We recommend it for calmer, lower-key businesses.

Blue

In our view, blue is the best way to convey expertise. For companies in high-tech fields such as technology, communications and aerospace, we turn to blue signs.

Green

Green is usually used to convey trustworthiness, abundance and growth. We recommend it if you want a natural look. It is worth mentioning that many education businesses have added green to their logos on our advice.

Black

Black, the colour of authority, conveys discipline and control. It is popular in sectors where power comes first, such as the automotive industry. If you run a serious, formal business, black may be the colour for you.

What Types of Advertising Signs Are There?

Essentially, shop sign designs are there to give people a first piece of information. Thousands of potential customers who pass your business every day will see your sign first. It is also where they form their first impression of your company's vision, what it does and its quality.

There are many different types of advertising sign to suit every setting, brand, sector and purpose. As Alanya's signage specialists, we now share the most popular types of signs with you!

Raised Non-Illuminated Aluminium Composite Letter Sign

With its raised design, a "raised non-illuminated aluminium composite letter sign" helps your business get noticed faster. It is made from durable materials such as aluminium and stainless steel, so it stands up very well to the elements.

It helps you create a stylish, professional image, which is why it is often chosen to boost visual appeal.

Aluminium Composite Sign

We produce aluminium composite signs in two different sizes. They are highly resistant to problems such as fading in the sun and are known for their long life and durability. We are confident it will be one of the best ways to promote your business!

Stretched Vinyl Banner Sign

Stretched vinyl banner signs have been in use for many years. You can choose them illuminated or non-illuminated, and they are made to whatever size you need. They are a good choice for putting your services front and centre.

Rooftop Sign

Businesses that want to advertise in a modern way on tall buildings use rooftop signs. You can choose them illuminated or non-illuminated. They are one of the most effective options, especially if you want to raise your brand's prestige.

Non-Illuminated Sign

The non-illuminated sign has stayed popular for a long time and meets expectations very well. We see businesses in Alanya choose it often, and you can use it for many years without any problems.

Roadside signs and advertising boards are examples. You too can use a non-illuminated sign to show passing traffic where your business is.

Airport Welcome Sign

Our fully custom-made airport welcome signs are produced specifically for meeting your customers at the airport. They are printed in high quality and in the colours you choose, so we can match our customers' requirements. It is a special product for anyone who doesn't want to compromise on quality, even when meeting someone at the airport.

LED Sign

Classic LED signs are made using blue light. They are popular especially in places that need lighting, and their low LED energy consumption saves money. Companies use them as information signs in their windows.

Lightbox Sign

A lightbox sign catches the eye thanks to its specially designed lighting. With carefully placed LED lights, your sign will be clearly readable both day and night.

We especially recommend these signs for shop entrances, shop windows and trade fair stands. The sectors we make the most of them for are restaurants, bars and cafés.

Office Sign

If you need something more minimal, an office sign may be the right choice. It is one of the signs we most often recommend to businesses that want to give their office an attractive look and complete their corporate identity.

Neon Sign

Going beyond an ordinary sign, our LED neon signs give you a unique look. With signs that create a different atmosphere, especially late at night, you can attract a younger crowd.

They require good craftsmanship. Browse our past projects to get a feel for the options. We recommend this if you are not sure what kind of sign you want.

Pylon Sign

In busy areas where many businesses compete for attention, we recommend a pylon sign. It is one of the most noticeable types of sign. Installed as a single freestanding unit, it should point the way to your brand.

Acrylic Sign

With its durable, lightweight construction, the acrylic sign is a familiar sight at the entrances of many company buildings. It is especially popular with professionals such as dentists, doctors and lawyers.

Advertising Sign

An advertising sign is a good choice if you have decided to open a new shop. With more than 20 years of experience, it is one of the sign types we recommend most often to our customers. You can see examples in the relevant product category.

Totem Sign

A totem sign is a form of advertising seen by everyone throughout the day. Several brands can be advertised on a single stand, which keeps costs down.

They are usually placed at the roadside and are a very good way to build brand awareness for the future.

What Should You Consider When Choosing a Sign?

As a business owner, you should take care over choosing your sign. It should reflect your style exactly.

The sign you buy must be made from durable, long-lasting material, and its dimensions should be decided carefully.

You should also pay attention to the legal rules that apply in different sectors. Make sure you take any restrictions or permit requirements into account when creating your sign. You can find out about whether a business sign is mandatory in our latest article.

Your business's theme also matters when choosing a sign. When designing a sign, straying too far from your theme will hurt your brand recognition.

It is also important to keep your target audience in mind when creating your sign designs. If your audience is young, dynamic designs will work better. By following our recommended colour palettes, fonts and plenty of other expert advice, you can choose a sign that works.

You should also understand how the advertising (signage) tax is calculated. You can find information on this in our article on our website.

Sign Company in Alanya: Pegasus Reklam

At Pegasus Reklam, we produce top-quality signs to suit our customers' preferences. We do everything we can to make sure you are happy with our service and to raise awareness of your brand. Get in touch through our contact page or WhatsApp support line and place your order today!